Ship one app.
Serve a million versions

Give every user an AI that builds custom workflows tailored to how they actually work.

Before Flexel Before
After Flexel After

Your users describe what they want in plain language

No code. No configuration. They just say what they need and the AI builds it — workflows, views, and automations tailored to how they actually work.

I need a weekly report that shows all closed deals by rep, sorted by revenue
Building your report...

What gets built

Your users don't get a generic tool.
They get exactly what they need.

Actions Settings QUICK ACTIONS Send Zoom Link Draft Document Create Invoice Send Slack Recent: Zoom sent 2m ago Invoice #421 draft

Internal tools

Purpose-built tools that match how each team actually operates — no more forcing your org into someone else's software.

Pipeline History Trigger Filter Action Branch Notify Running Last run: 2m ago

Personalized workflows

Sales, ops, support — whatever the use case. Each user gets flows that match their process instead of adapting to yours.

Overview Analytics 2.4k Active Users $18.2k Revenue

Custom dashboards

Real-time views pulling from their actual data — metrics, charts, and KPIs that matter to them, not a one-size-fits-all template.

See it in action

Pick a preset and see Flexel in action. Or jump into the playground and build your own.

How it works

Three steps to personalized software

1

Integrate the SDK

One script tag or a provider wrapper. Drop it into your app and you're live.

import { Flexel } from '@flexel/sdk'
2

Each user gets isolated deployments

Every user operates in their own sandboxed environment — no cross-contamination, no shared state.

3

Your brand, not ours

Fully white-labeled. No Flexel logos, no mentions. It looks and feels like your product.

Get early access

Be the first to know when Flexel launches. Tell us about yourself.